The 2023 box office has revealed that audiences want more than just sequels and reboots of established IP.
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Greta Gerwig's adaptation of Mattel's beloved doll and Christopher Nolan's R-rated biopic about J. Robert Oppenheimer debuted on the same day,
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leading to the biggest weekend of moviegoing since "Avengers: Endgame" debuted in 2019.
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The movies' success reflects the state of theatrical exhibition, as moviegoers want more than just sequels and reboots of already-established IP.
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Barbie" is expected to cross $400 million worldwide, and "Oppenheimer" may become Nolan's sixth movie to make at least $500 million at the box office.
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These movies are a PG-13 adaptation and a three-hour biopic with little action. Despite competing directly against one another, both movies found bigger audiences than expected.
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These movies are not "original" movies, but they are far removed from "The Flash," which was a sequel to "Justice League" and set up future projects that never came to pass.
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Indiana Jones and the Dial of Destiny," a costly miscalculation by Disney and Lucasfilm that is poised to lose a significant amount of money.
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